HEY Clips – Save text from an email for easy access when you need it

37signals · 720 views · 27 likes Short

Analysis Summary

10% Minimal Influence

mildmoderatesevere

“This is a direct product advertisement and tutorial; be aware that it highlights the convenience of the feature without discussing the subscription cost of the service.”

Transparency Transparent

Human Detected

95%

Signals

The video features a natural, conversational narration by a specific individual with speech patterns consistent with a live product demonstration. There are no signs of synthetic cadence or AI-generated script structures.

Natural Speech Patterns The narrator uses natural filler phrases and conversational transitions like 'So let's go to...', 'Let's say...', and 'you'll see...'

Personal Identification The narrator introduces herself by name ('Hey, I'm Kimberly') and uses first-person pronouns.

Brand Authenticity The channel belongs to 37signals, a known software company that typically uses employees for product demonstrations.

Worth Noting

Positive elements

This video provides a clear, concise visual walkthrough of a specific productivity tool that helps users manage fragmented information within emails.

Influence Dimensions

How are these scored?

About this analysis

Knowing about these techniques makes them visible, not powerless. The ones that work best on you are the ones that match beliefs you already hold.

This analysis is a tool for your own thinking — what you do with it is up to you.

Analyzed March 13, 2026 at 16:07 UTC Model google/gemini-3-flash-preview-20251217 Prompt Pack bouncer_influence_analyzer 2026-03-08a App Version 0.1.0

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Transcript

Hey, I'm Kimberly and I wanna show you how you can save a portion of an email so you have quick, easy access to that information when you need it. So let's go to this email called Airbnb Itinerary. Let's say instead of setting the entire email aside, I just want this reservation code so I can highlight it and you'll see Save Clip pops up. Clicking on it saves that portion that I've highlighted to your Clips menu. So from your HEY menu, you can go to your section called Clips and you'll see that portion right there so you have easy access to it. You'll see who the email's from, the subject of the email, and then whatever I have saved into my clip, clicking on it opens up that email if you need to. This works really great for confirmation numbers, even links to websites or addresses, anything that you just need that small portion of the email, just save it to a clip and you're ready to go. Let us know if you have any questions.

Video description

Need quick access to a phone number, a link, address, or confirmation number that’s buried deep in an email thread? With HEY, you can “clip” any text and add it to your Clips library for immediate, anytime reference without having to frantically dig for it when you need it. *Let's be social!* Twitter: https://x.com/37signals Tiktok: https://www.tiktok.com/@37signalshq Instagram: https://www.instagram.com/37signalshq/ Newsletter: https://www.basecamp.com/newsletter #37signals #email #heyemail