Alex Hormozi's Advice Will Leave You SPEECHLESS (MUST WATCH)

Champions are broken I was like huh he's like they people look at Champions and try and find something that that champion has that they don't have and he's like but it's not that at all he's like they lack something everyone else has which is an off button they just don't stop and at the end of the day like if we're if we're optimizing for outcomes then the most broken person will win the person who has the absolute biggest you know desire for achievement the absolute biggest fear or pain that they're running away from and the hardest impulse control if you had to create a human what would you put them through to make them tough it probably wouldn't be a really chill life what would you put them through to make them patient you probably wouldn't give them things immediately and so it's like we want these traits but each of the traits has a price tag attached to it and it's just like do you want to pay the price tag to get the thing and so I think if if people reframed the the period of life that they're going through as the price that they're paying out of their wallet but the wallet is their time is the seconds of life that they're trading for it then I think more people would be willing to make the trade because at least when I look at myself like when I'm 80 something years old and I'm looking back on my life I want to have these traits but in order to have those traits I know I have to go through these things and I think for me that's given me a lot of comfort in hard times every single person who wants to do something with their life and has done something with their life has gone through the exact chapter that you're going through and it's the lonely chapter it's the chapter where you you're you don't fit in with your own friends but you don't have the outcomes yet to fit into into a new group of friends and and and you're going through this and you're like am I is this even worth it because you have no signs of success right but if there's anything that you can take away from what we're saying right now is that the sign of success is the hate that you get along the way and what you can't do is bend the knee to their hate and fit back into the Conformity because it's comfortable and it's warm because like in The Matrix when Trinity opens the door when when Neo's about to go take the red pill and he wants to get out of the car she says Neo you've been down there Road and you know exactly where it leads and I know that's not where you want to be people only root for people who don't need it like the amount of times when I was on my lonely path where I was too different from the friends that I had but not successful enough to be friends with the people that I wanted to be friends with that's when that's when you want people to root for you that's when you want people to support you once you've already won people are like he's amazing he's so good but like that's the time when you need it the least and so you always have to be the person who roots for you before everyone else does and it's usually a single clap in the auditorium for a very long period of time it is a slow clap that's just you rooting for you and the path of the exceptional person is one of an exception which means that you are not with other people and rather than fighting that or Bon it see it as an indicator that you're on the right path because if everyone else were cheering you on then it means you're not in the right place because it means you're just like everyone else and that's not where you want to be how do you quote stand out when everyone's loud and this is going to sound trite but your fingerprint is unique literally from a biological perspective but so are your life and your experiences and so there's there's real Alpha or or benefit to be had above normal level of effort by leaning into you and so what makes every person unique is what makes their content unique and so trying to be like oh I want to make content like Alex is probably not the best way to do it cuz you're not going to beat me at being me but you'll beat me at being you and so it's basically your flavor of media so like for me it's like you know what is you know my brand to to to model this it's like well I have elements of philosophy that are in my brand well do I need that no but that's like kind of me um I obviously talk a ton about business marketing and sales promotion conversion those are all things that I spend a lot of time thinking about and so a lot of my content's about that um Fitness is a component of my life and so there's light sprinkling uh Fitness uh in my content also I come from a background of Fitness um with the the with gim launch and and the companies that I owned before that and so that would make sense that and I've my wife Leone so that sprinkled in and so like those are basically the components of My Life um and so that's what kind of shines through in my content I consume a ton of comedy and so sometimes you'll see some dry humor and dark humor that that shines through um but that's me now you have all of those little buckets of you and not only are those buckets unique but also the proportions of those buckets will be different and so maybe your philosophy is way bigger or maybe Fitness part is way bigger but I think what makes the truly unique personal trainer Fitness brand is leaning into people being interested in you for being you and then being like by the way I have Fitness stuff if you want to buy it from me and I think the key part is the fast majority of products and services are commone tized there you're not you're probably not going to be significantly better than other trainers just being real you probably aren't but you will be different than them and we want to lean on I I want to buy Fitness from somebody and so I might as well buy it from her or I might as well buy it from him so you're taking basically this audience that would buy from anyone but your brand premium gets them to want to buy it from you most people's definition of work is a negative one which is why they abhor it which is also why they misunderstand so many people who quote I'll say quote here are successful or ahead of them or whatever is that both people one person says the word work and the other person hears the word pain and so the first step to like becoming more successful is understanding the language that the people who are successful are using they're actually defining the word differently and so whatever that thing is that you actually enjoy doing where you lose track of time when you're in it even if it's challenging but usually it is challenging right like it's not easy cuz then it's boring right which is also why the uncertainty thing is so key right to and not knowing if it's going to if it's going to work or not you are going to work though either way um is that the people who are quote addicted to work make it easy to be addicted to work because they do things worth doing and I think a lot of it is coming down to making sure that you take the few precious seconds that we have to do the few things that are worth doing for the rest of your life business ideas typically come from one of three PS so it comes from a pain that you're currently experiencing a past profession so the thing that you just quit or some of the jobs that you just quit or passion mhm so it's something that you're inherently interested in that you would spend your time doing anyways uh some skill that you learned while you were in the workforce which by the way is one of the most proven ways of making money because the economy has already showed you that people are willing to exchange money for that for that specific job and so uh in the world of gig economies and solar preneurs every business can be dismantled into just jobs being done and all of those jobs can be fractionalized so anybody like we look at any business you've got sales you've got you've got marketing you've got customer success you've got you've got customer support if you want to differentiate that you've got product you've got design you've got web pages there's you know there's so many different components to a business you just need to learn one of them and then it's like boom you have a skill that you can trade for money that you don't have anybody else to report to um and then pain is usually I think um in some ways sometimes one of the biggest drivers it's like you had an eating allergy and you couldn't find pancakes that dealt with your specific eating allergy and you bet that there's a decent amount of other people with that allergy that also like pancakes and so then you make pancakes that that are delicious and amazing that also cater to people with that food allergy and then all of a sudden like you have a business based on pain and why why does that matter the Pain part I think that deep knowledge of the prospect is Paramount or very important for creating exceptional products and you can either do that by doing a ton and ton of research or by being the Prospect and there's a certain amount of like visceral feel that you'll know like if someone wants to make a nose product for breathing I have tried every product since I was in 8th grade so it's been 20 plus years 30 whatever a lot of years um that since then and I've tried everything and so I know the pros and cons of every product that exists in the market it's not like oh I tried it for a day it's like I'll try things for a month at a time and so I have so much time exposure to this problem that I have a lot of nuance in my opinion on what's wrong with the solutions so I can formulate a way better hypothesis on how to fix it what's wild about the fear that people have when they're starting out is that they say things like I have nothing going for me I have no advantages I have nothing to my name I have no money I have no network I have no resources but using Rory Sutherlands reframing it also means that you have nothing to lose which makes you incredibly dangerous and I think people wildly underestimate how many shots on goal you can take when you have nothing to lose whereas when someone has something to lose they have to be more and more selective about the the shots they take and so you have the perfect conditions for taking risk because the worst case scenario is Baseline is where you're currently at correct yeah your downside is this which means that it's like going to the casino and playing craps but they say that you can just keep playing until you win but people are afraid to roll so a very close friend of mine um did all the uh Olympic teams um nutrition and supplementation stuff for uh a country overseas and he said you know that difference between Champions and everyone else and I was like what he said everyone always looks at them and says what do Champions have that I don't have and he said it's they have it backwards he said it's what do Champions not have that I have it's what do they lack and it's an off button they just don't stop and so in dealing with the gold medal he's like they just never stop they just can't stop everything in their life is geared towards one goal and so finding that thing and they approach everything in their life that way and I think that that level of obsession around like everything that you touch on a daily basis is required for really getting to where you want to go I think one of the the major plights of humanity myself included is the expectation that life should be different than it is and so we we we create this idea that whatever we have right now is not what it should be and I think should is the is the root of all pain is that all the things that we think should happen but aren't is our is basically the measurement of our pain and so I've tried to eradicate should for my life should for other people she should do this they should do that um and just just lean into is it just is this way I work period not I should work more I should work less I should work differently or I should see my mom more I should call my dad more I do this and if something changes I will change and so unconditional shoulds now if there is a condition of like if you want to make more money then this is a high higher likelihood you might want to consider doing this those are things that I don't consider in that category but just the generalized shs of he shouldn't do that he should he should build a family he should have kids he should have gotten married earlier he should have gotten later he should have married someone different he shouldn't have the the life that he has he shouldn't work this way according to what and so for me that is my my theory on life on on on happiness work and love has been very unified because I love my work so much that I got out of a relationship and when I you know started dating ilila I said I am not willing to change this and so you have to be willing to deal with me working this way or this won't work because my relationship with my work is the most satisfying relationship I have now people will hear that and be like well that's because he's never experienced True Love or Whatever Whatever Whatever narrative they'll they'll say but it's like you haven't lived my life and I haven't lived yours and I don't project anything onto you but I I like I like I love what I do and I like I get attacked for liking what I do so much and I like working a lot and and it's because they have negative associations with the word and that's that's their own history of of of their experience with the word but I see my goals and my relationship with my goals as one of the most sacred things that have because I see them as a relationship with myself people have a hard time just saying no to things and I would encourage you if you're listening to this like try saying no to try actually telling the truth when you don't want to do something because we say we have so many social niceties that we say oh I'm really busy or it's a really bad time right now or whatever it's um I had somebody the other day I was with a friend and he like I didn't notice that I did this so sometimes it's nice to have somebody from the outside and so somebody came up to me we were looking at a real estate property and someone knew I was going to be there and said that guy showed up unannounced or whatever and he was like Hey man can we do a podcast and I was like um I'm just in town going to hang out with Ila for the next few days like not really trying to do that and he asked again and he was like hey um maybe like 20 minutes let's like we can just we can just rock one out and I was like well let me show you my calendar and I pulled up my calendar and it was all empty and I said see it's there's nothing on there and I was like and I I just want to keep it that way and I didn't think anything of it but apparently he left and then my friend just start just starts crying laughing just thinking how hilarious he's like I can't believe you said that you that was so boss blah blah and I was like what is he talking about he's like you just showed him your calendar that you had nothing and you were still like you're still not going to get any of my time and I didn't perceive any of this extra narrative that he added to it but I think just being able to say no to stuff when people ask you for it because people ask you for stuff all the time it's these little these little nibs these little tiny things hey can you do this or hey can we show up to this thing or hey you're supposed to or hey your aunt did that one thing for you so therefore you owe her um and saying like I don't subject myself to those rules and I had a a New Year's resolution which I do believe in in making resolutions like why not um if you stick with them and so one of uh my more recent ones was um there are no such thing as social obligations only consequences being really clear on what you want um is important so if you're like I want to be the richest person in the world I think it's a terrible goal but if you want that great well you have to have a multi-trillion dollar idea because now cuz by the time that occurs there's already multi- trillion dollar companies now so you got to be looking at like Deca trillion dollar opportunity and so believe it or not basically the bigger the goal the narrower the scope of the path to get there if you're like I want to make $10 million I'm like you can literally do that in almost any business you want to make $100 million probably still almost any business you can do it on a long enough time rizon you can do it a trillion or Deca trillion it's going to be some sort of tech it's probably going to have some sort of AI like and so you get basically the bigger the goal is the narrower the scope of of how to get there but the vast majority of people were like I want to be the richest man of the world it's just cuz they don't know how to like really think through it and be like all right well after like a 100 there's really nothing you can't do except buy more big things but like in terms of your actual consumption maybe even 20 is like you can only eat at restaurants that go so expensive you can only stay at the best hotels you can only drive the nicest cars you can do that with about 25 million like I look at Warren Buffett somebody and Charlie Monger as two of my heroes Charlie worked until the day he died and to be clear I don't work on a 7-Day calendar um I don't work a certain hour I work as much as I can until I feel like my rate of output drops precipitously because of fatigue and then I and I sleep and then if I feel like on a on a longer time Horizon of like I've worked 9 days I've worked 20 days I've worked 30 days in a row and I'm like all right I feel like I don't have any gas today then I'll take the whole day off and whether that's a Tuesday or a Sunday or a Saturday I take the day off and that just is what it is and I've just I have learned to work that way and I am okay with it the goal clearly for you then is the hard work itself and not a certain place you're trying to get to necessarily cuz that always moves yeah and so um Jesse itler has this and maybe maybe I'll I'll be able to steal it from him someday um but he told I saw him show a picture of his kid finishing a race and putting a zero up and what that signified was nothing left in the tank that he' spent everything he had on the field and it's like I have this visual of uh the 300 movie where the queen says to the king as he goes off to battle she says come back with your shielder on it and I kind of see like my work that way like I can't imagine a better way to go out than like doing the thing I love if you think back to college when you were a freshman you think wow this is so hard or whatever and then by the time you're a senior like man these kids are so soft and so we remember things as harder than they were but I also think that there is a thread of reality which is that the younger generation is softer and I think we are softer than the generation above us when I think about the guys who were storming Normandy and I think about the people who'd be attempting to do that now as a class I think that we are softer and so the thing is is that if you can barely decide to take any action at all and peel your eyes away from your phone for just a moment it's so much easier to beat everyone else because most people are overweight they're distracted they're poor they have so few skills because it has never been easier to start a business to make money to get in shape it's just also never been easier to do nothing and so in a world where it's never been easier to do nothing doing something becomes extraordinary I saw a a Salesman say this at a at a at a conference and he he wrote A Million Dollar on a white report and he called up a lady in the in the audience and he said how much do you make and she said $50,000 a year so he wrot $50,000 underneath the million and he subtracted it and it said $950,000 he said it cost you $950,000 every single year you don't know how to make a million a year and so the question is what is the value of that skill and the answer is the difference and so the the the troll who who who who responded to this originally was like you can keep going what about $100 million a year or a billion dollar a year and I was like yes yes if you had the skill of making a billion dollar a year then the difference between 50,000 and a billion is the Delta of the value of that skill and it's really not one skill it's many skills that ladder up to when combined together to create that kind of value but I remember that being like seared into my memory which is like whatever I want to have the Delta between where I'm at and where that thing is is what basically what I've what I'm willing to sacrifice in order to learn what I need to learn to get there and I think that if people appraised that Delta not by the money in their wallet or the time that they currently have but how much they would be making or how much time they would have and how much that's worth to them then I think far more people would be willing to invest in their education and it's such a taboo word because people hate the word education it's like ah it's like work but like you want to be an entrepreneur like you got to learn you just have there's so much stuff to learn If I Ever Had A A like one thing that that people took from me it was like absolute freedom and because of that absolute freedom we are 100% responsible for our own lives and so where we place the the finger of blame is also our power flows so if you blame your parents for your life your parents have power over your life if you blame your boss for your bad life your boss has power over your life if you blame you for your bad life at least you can change you and you can do something about it and so I think absolute responsibility has been my my core tenant and if you have a life where you're like I don't want to care about work that much and I just want to spend all my time with my family I'm like congratulations you one that's amazing just don't assume that everyone's you I know that my my message won't resonate with everyone and that's okay but it's for the few people who were like me and felt like everyone told them there was something wrong with them and I still get people to tell me there's something wrong with me and if wrong means not normal then yeah you bet but it's more so that like you are different and that's okay and I think that if you're if you're okay with that then it unleashes this whole new realm of possibility of being able to do what you want the only thing that you can do is win so big that all of them constantly compare themselves to you and then you'll forget they exist success is the only Revenge it's not the best revenge it's the only one there's no other Revenge hard work is the goal it's just to work hard that is my goal and then die mhm on things worth doing

In this motivational, inspirational, and emotional video, we will hear from Alex Hormozi himself, as he talks about entrepreneurship and his mindset toward life. This video talks about business and entrepreneurship, the difference between champions and everyone else, going through the lonely chapter, rooting for yourself, and much more! You will get to hear how Alex Hormozi thinks, strategizes, and executes for success. Get inspired and motivated with this powerful motivational video of Alex Hormozi! Subscribe to our channel for the best motivational content here: https://bit.ly/2T7goR6 If you found this video helpful and know of someone that would benefit from this video, please share it. ______________________________________________________________________ ▶︎ Speakers: Alex Hormozi YouTube: https://www.youtube.com/@AlexHormozi/featured Facebook: https://www.facebook.com/ahormozi/ Instagram: https://www.instagram.com/hormozi/ X (Twitter): https://x.com/AlexHormozi?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor Website: https://www.acquisition.com/ _______________________________________________________________________ ▶︎ Music: Music licensed through Artlist, Envato Elements (AudioJungle), and Filmpac. _______________________________________________________________________ ▶︎ Video Footage: All video footage is licensed through various stock footage websites. This includes Artgrid, Storyblocks, FilmPac, and other stock footage websites. ▶︎ Disclaimer: This video was fully edited and licensed by the team at Alpha Leaders ________________________________________________________________________ ▶︎ Follow Alpha Leaders YouTube: https://bit.ly/2T7goR6 Instagram: https://www.instagram.com/alpha_leaders/ Our Mission: Our goal and mission at Alpha Leaders is to motivate, inspire, and educate through our content. You will find anything from motivational speeches, educational content, ideas from innovators and entrepreneurs, and much more! #alphaleaders #leavealegacy #motivation